The Five Words That Will Save Your Business

I recently had a call with a prospective client regarding a SEO consulting project. He wanted his wines to be number one on Google, but when I asked “for which search phrase,” his only response was “Cabernet Sauvignon.” “Cabernet Sauvignon” is not a brand. The [...]

Winery owners looking to increase tourist traffic to their tasting rooms should consider expanding their website with web pages optimized for each town name in their primary market area.

Tourism Search Traffic

Google and Yahoo seem to reward well organized websites. They also seem to reward well written content placed on meticulously named pages. Since [...]

By Brian Pasch
It’s The Little Things
Welcome to another edition of the WineMarketer.com newsletter. What do you want to read about in future newsletters? Let us know by filling out our poll. Our mission is to help YOU, our subscribers.

One of the most overlooked ways in which you can optimize you winery website for search marketing [...]

It’s All About The Data
By Philip James, CEO - Snooth Inc.
Welcome to another edition of the WineMarketer.com newsletter.
If you go and look for an iPod online, you’ll notice how all the images look great and how it’s always described in precisely the same way. For example, Best Buy describes the iPod Nano like this: “New [...]

Develop More Links
Welcome to another WineMarketer.com newsletter! Last month, I gave readers an outline on how to diagnose their websites in order to achieve higher search engine visibility. Since I am confident that each of you tested your site and fixed the problems (smile), we can move on to the next topic of building your [...]