Archive for the 'Customer Service' Category

Wineries: What is the Goal of Your Email?

Thursday, July 17th, 2008

Welcome to another edition of the WineMarketer.com newsletter.
Have a Purpose

In my research of email marketing practices for wineries I receive 10 to 20 emails per day from the various winery lists I am subscribed to. I look for the best and the worst examples of email marketing.
After reading thousands of emails I have a [...]

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Affiliate Marketing For The Wine Industry

Thursday, June 19th, 2008

Build A Sales Team Without The Overhead
Welcome to another edition of the WineMarketer.com newsletter.
Are you developing new revenue channels by tapping into the power of Internet marketers and publishers? With the highly competitive online wine landscape, it’s critical to fully leverage the power of the web in your favor - particularly finding ways to work [...]

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Three Years After Granholm v Heald

Thursday, June 5th, 2008

By Jeff Carroll, Vice President of Compliance - ShipCompliant
The Wild Ride Continues
Welcome to another edition of the WineMarketer.com newsletter.
If, just after the Supreme Court ruling of May 2005, you thought [...]

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The Element of Surprise in a Customer Centric Culture

Thursday, May 15th, 2008

By Paul Mabray, CEO - Inertia Beverage Group
Surprise!
Welcome to another edition of the WineMarketer.com newsletter.
My first mentor once told me that the best way to elevate your customer’s experience is not just to establish a relationship, but also to SURPRISE them (in a good way). Today I recognize this great piece of advice as central [...]

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Creating the Online Wine Experience

Friday, March 2nd, 2007

Creating the Online Wine ExperienceOnline wine sales are growing [...]

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