Interactive advertising revenues continued to increase in Q1, nearing the $5 billion mark, according to the latest report by the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC).

Internet advertising revenues reached a record $4.9 billion in the first three months of 2007, a 26 percent increase over Q1 2006 at $3.8 billion, and a 2 percent increase over Q4 2006 at $4.8 billion. The annual spending report for 2006 also shows combined revenues approaching $17 billion.

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